BigCommerce and Ordergroove Partner to Deliver Subscription Experiences for Enterprise Brands and Retailers

Integrated platform offers enterprise merchants ability to drive
recurring retail revenue

AUSTIN, Texas–(BUSINESS WIRE)–BigCommerce, the leading SaaS
ecommerce platform for fast-growing and established brands, today
announced a partnership with Ordergroove,
the leader in relationship commerce, to give enterprise-level merchants
a better way to establish deeper relationships with customers. Through
this partnership, enterprise merchants on the BigCommerce platform will
be able to better accommodate and anticipate their customers’
repurchasing experience, resulting in a more effective way to secure
ongoing customer relationships.

Using Ordergroove’s Relationship Commerce Cloud™ platform tightly
integrated with BigCommerce, merchants can offer a wide range of
recurring revenue programs, including subscriptions, SMS reordering,
memberships, and committed programs. Furthermore, Ordergroove’s
Anticipate AI™ engine, coupled with deep data insights and consumer
expertise, delivers the ability to match incentives and the timing of
offers to individual consumer needs. With these capabilities and more,
BigCommerce customers can earn more lifetime value (LTV) from the
customers they have worked hard to acquire and have access to the engine
that has helped a majority of Ordergroove customers achieve a greater
than 60% incremental revenue boost1.

“Fortune 2000 brands trust Ordergroove to transform their shopping
experiences from transactional to recurring, and as such, we’re
committed to helping retailers bring these programs to market in a way
that complements their existing investments in commerce technology,”
said Greg Alvo, CEO at Ordergroove. “Through this partnership with
BigCommerce, enterprise merchants will now have access to the turnkey
and market-tested enterprise scalability of both organizations to
enhance their brands.”

“Online subscriptions have become a primary strategy used by brands to
cement long-term customer relationships and differentiate their
direct-to-consumer shopping experience. By integrating Ordergroove, we
equip BigCommerce merchants with the market-leading enterprise solution
for product-based subscriptions,” said Brent Bellm, CEO at BigCommerce.

For more information about how you can take advantage of this
partnership, visit: www.bigcommerce.com/apps/ordergroove.

1The
Power Behind Subscription Services
.” Ordergroove. April 2019.

About BigCommerce

BigCommerce is the world’s leading SaaS ecommerce platform for
established and rapidly-growing businesses. Combining enterprise
functionality, an open architecture and app ecosystem, and
market-leading performance, BigCommerce enables businesses to grow
online sales with 80% less cost, time and complexity than on-premise
software. BigCommerce powers B2B and B2C ecommerce for more than 60,000
stores, 2,000+ mid-market businesses, 30 Fortune 1000 companies and
industry-leading brands, including Assurant, Ben & Jerry’s, Paul
Mitchell, Skullcandy, Sony and Toyota. For more information, visit www.bigcommerce.com.

BigCommerce® is a registered trademark of BigCommerce Pty. Ltd.
Third-party trademarks and service marks are the property of their
respective owners.

About Ordergroove

Ordergroove helps brands and omnichannel retailers grow recurring
revenue – shifting consumer interactions from one-and-done transactions
to ongoing, highly profitable relationships – with successful
subscription, reorder and membership programs. The company’s unique
combination of powerful technology, machine learning and analytics, and
unmatched consumer expertise helps top retailers and brands like
Walmart, illy, L’Oréal, KIND Snacks, Nestlé and others transform their
retail experiences across every channel and thrive within the constantly
shifting retail landscape. Ordergroove is headquartered in New York, NY.
For information visit www.ordergroove.com.

Contacts

For BigCommerce:
Rachael Genson
512-865-4517
rachael.genson@bigcommerce.com

For Ordergroove:
Barbara Ruane
978-429-7173
barbara.ruane@ordergroove.com

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