Regis® Partners with Google to Streamline Interaction with Customers; New Partnership Expected to Make Salon Interactions Easier

MINNEAPOLIS–(BUSINESS WIRE)–Regis Corporation (NYSE: RGS), a leader in the haircare industry, whose
primary business is franchising, owning, and operating hair salons, is
partnering with Google to improve and streamline the salon discovery and
customer booking experience. The integration will be powered by
Opensalon™, Regis’ proprietary platform that will allow Google users to
book salon services directly through Google Search and Google Maps. This
new integration provides booking times and enables customers to reserve
and check in for various salon services via mobile devices or desktops
with both the company’s franchised and company-owned salons.

Easy online booking is a must-have for customer-focused service
businesses with tens of millions of potential monthly Google views for
the Company’s owned and franchised salons. The integration is expected
to greatly improve the customer experience by simplifying scheduling,
minimizing salon wait times, and encouraging discovery and use of its
salons and services.

Google users who search for one of the many Regis brands available on
Opensalon™ will be able to immediately view nearby locations and base
level pricing, auto-populate their personal information, book a service,
and navigate to the location – all with a few clicks or taps.

“As we continue to leverage technology to transform our business, we are
constantly working on innovative new ideas to improve our customers’
experience with our portfolio of salons. Regis’ partnership with Google
as well as our new Opensalon™ platform will fundamentally change the way
we interact with, and service our customers, offering a seamless
experience. Regis will continue to proactively roll out new technologies
and features bringing convenience to our customers’ fingertips and
facilitating a high-quality salon experience,” said Chad Kapadia, Chief
Technology Officer and Head of Product Engineering.

About Regis Corporation

Regis Corporation (NYSE:RGS) is a leader in beauty salons and
cosmetology education. As of March 31, 2019, the Company franchised,
owned or held ownership interests in 7,838 worldwide locations. Regis’
corporate and franchised locations operate under concepts such as
Supercuts®, SmartStyle®, MasterCuts®, Regis Salons®, Sassoon®, Cost
Cutters®, Roosters® and First Choice Haircutters®. Regis maintains an
ownership interest in Empire Education Group in the U.S. For additional
information about the Company, including a reconciliation of certain
non-GAAP financial information and certain supplemental financial
information, please visit the Investor Information section of the
corporate website at www.regiscorp.com.
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Safe Harbor Statement

This press release contains or may contain “forward-looking statements”
within the meaning of the federal securities laws, including statements
concerning anticipated future events and expectations that are not
historical facts. These forward-looking statements are made pursuant to
the safe harbor provisions of the Private Securities Litigation Reform
Act of 1995. The forward-looking statements in this document reflect
management’s best judgment at the time they are made, but all such
statements are subject to numerous risks and uncertainties, which could
cause actual results to differ materially from those expressed in or
implied by the statements herein. Such forward-looking statements are
often identified herein by use of words including, but not limited to,
“may,” “believe,” “project,” “forecast,” “expect,” “estimate,”
“anticipate,” and “plan.” In addition, the following factors could
affect the Company’s actual results and cause such results to differ
materially from those expressed in forward-looking statements. These
factors include the continued ability of the Company to implement its
strategy, priorities and initiatives; our ability to attract, train and
retain talented stylists; financial performance of our franchisees;
acceleration of sale of certain salons to franchisees; The Beautiful
Group’s ability to transition and operate its salons successfully, as
well as maintain adequate working capital; the ability of the Company to
maintain a satisfactory relationship with Walmart; marketing efforts to
drive traffic; changes in regulatory and statutory laws including
increases in minimum wages; our ability to maintain and enhance the
value of our brands; premature termination of agreements with our
franchisees; our ability to manage cyber threats and protect the
security of sensitive information about our guests, employees, vendors
or Company information; reliance on information technology systems;
reliance on external vendors; competition within the personal hair care
industry; changes in tax exposure; changes in healthcare; changes in
interest rates and foreign currency exchange rates; failure to
standardize operating processes across brands; consumer shopping trends
and changes in manufacturer distribution channels; financial performance
of Empire Education Group; the continued ability of the Company to
implement cost reduction initiatives; compliance with debt covenants;
changes in economic conditions; changes in consumer tastes and fashion
trends; exposure to uninsured or unidentified risks; ability to attract
and retain key management personnel; reliance on our management team and
other key personnel or other factors not listed above. Additional
information concerning potential factors that could affect future
financial results is set forth in the Company’s Annual Report on
Form 10-K for the year ended June 30, 2018. We undertake no obligation
to publicly update or revise any forward-looking statements, whether as
a result of new information, future events or otherwise. However, your
attention is directed to any further disclosures made in our subsequent
annual and periodic reports filed or furnished with the SEC on Forms
10-K, 10-Q and 8-K and Proxy Statements on Schedule 14A.

Contacts

REGIS CORPORATION:
Andrew Lacko
952-918-4175
investorrelations@regiscorp.com

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