WebLink Adds Key Hire To Executive Leadership Team
Marty Muse takes helm as Vice President of Marketing, expanding WebLink's executive team
July 17, 2017 --
INDIANAPOLIS, July 17, 2017 /PRNewswire/ -- WebLink, the all-in-one Association Management Software provider, has added to its senior leadership by welcoming Marty Muse as Vice President of Marketing.
Muse comes to WebLink with over 15 years of experience in executive leadership, strategic planning and digital marketing operations. Most recently, he led Relevance Digital Marketing Agency as CEO where he directed an exceptional team while guiding Fortune 500 clientele. Prior to Relevance, he served as Director of Digital Marketing for ERP software provider Consona Corporation.
"We've been the innovation leader in Association Management Software for over 20 years, and the best is still ahead of us," said DJ Muller, WebLink CEO & Founder. "With our recent customer success stories and growth, I'm excited to have Marty join WebLink to amplify our message about our unmatched value to trade associations and their members."
Chris Landis, WebLink Chief Strategy Officer, commented: "At a time when many AMS solutions are being consolidated by financial buyers for purposes of maximizing profits, WebLink is accelerating our investments in innovation and customer success. Marty's addition to our team is a big part of our bold strategy."
As Vice President of Marketing, Muse will oversee the company's marketing, lead generation and digital strategy initiatives. He is diving in head first, joining members of the WebLink team at the annual Association of Chamber of Commerce Executives convention in Nashville this week.
"I'm excited to join WebLink and their gifted executive team," said Muse. "I'm looking forward to guiding future marketing efforts towards achieving the company's vision. WebLink is on the cusp of building something truly special. I'm thrilled to be here and looking forward to future success!"
WebLink has been providing cutting edge technology to membership-based organizations since 1996. In the beginning, WebLink created the industry's first interactive online membership directory. In addition to directories, initial offerings included real-time event calendars and website services to help member-based organizations create and build their brands with an impressive online presence. Today, WebLink offers much more a complete, all-in-one AMS solution. WebLink continues to lead the industry with innovative solutions that help associations acquire, engage and retain more members.
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